Busch Light
About Busch Light
The work made for Busch Light runs to 6 verified projects since 2019 — mostly Campaign, Brand and Strategy. Most of it comes from 5 teams, including MARTIN*, Overcoast and Mondial. The people who work most often on Busch Light projects include Jeffrey Morgan, Sarah Manna and Tony Scharko.
Trending projects
Busch Light projects with the most verified people and teams
Inside the Busch Light network
The people, teams, and projects that make up the Busch Light network
Featured project
Hunter
Busch Light taps into its outdoorsy, blue-collar identity with the “Hunter” campaign, using humor and relatable insight to celebrate the rituals and realities of hunting culture. Centered on a character-driven narrative, the campaign playfully highlights the patience, camaraderie, and occasional absurdity of time spent in the wild, positioning Busch Light as the go-to companion for those moments. With a laid-back, tongue-in-cheek tone, the work reinforces the brand’s connection to its core audience—everyday outdoors enthusiasts—by showing that whether the hunt is successful or not, the experience (and the beer) is what really matters.
Teams spotlight
The teams with the most verified roles on Busch Light projects
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People spotlight
The people with the most verified roles on Busch Light projects