CFP
About CFP
The work made for CFP runs to 3 verified projects since 2023 — mostly Campaign, Strategy and WebDesign. Most of it comes from 3 teams, including BUNTIN, Wild Manor and Bunker Films.
Trending projects
CFP projects with the most verified people and teams
Inside the CFP network
The people, teams, and projects that make up the CFP network
Featured project
Bungee
The Certified Financial Planner (CFP) Board, in collaboration with the advertising agency BUNTIN, launched the "It's Gotta Be A CFP®" public awareness campaign in 2023 to emphasize the importance of working with certified financial planners. The inaugural advertisement, titled "Bungee," portrays a man preparing for a bungee jump under the guidance of an evidently unqualified instructor, highlighting the risks of entrusting critical tasks to unqualified individuals. This scenario serves as a metaphor for financial planning, underscoring the necessity of ensuring one's financial advisor holds CFP® certification. The campaign achieved record metrics, including a 90% total awareness and an 84% preference for CFP® professionals, the highest since the campaign's inception in 2011.
Teams spotlight
The teams with the most verified roles on CFP projects
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