Citroën
About Citroën
The work made for Citroën runs to 27 verified projects since 2019 — mostly Advertising, Campaign and Brand. Most of it comes from 29 teams, including BETC, Company 3 and Havas.
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Inside the Citroën network
The people, teams, and projects that make up the Citroën network
Featured project
2034 ELECTION
2034 ELECTION is a satirical film for Citroën’s We Care warranty — extended coverage up to eight years or 160,000 km. The 55-second spot drops viewers into a 2034 presidential debate where societal and technological upheaval is the new normal. After two conventional candidates, a third contender appears: a social-media-famous dachshund in a top hat, Mr. Doodlesworth. Cut to a young man at home, stunned by the broadcast, until a calm voiceover lands the idea that while the future is uncertain, his Citroën’s warranty isn’t — and he looks out at his car parked outside. Directed by Traktor, the film pairs cinematic craft with surreal comedy and Village People’s “Macho Man.”Teams spotlight
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People spotlight
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