Good Peels
About Good Peels
The work made for Good Peels runs to 1 verified project since 2026 — mostly Campaign, Brand and Launch. Most of it comes from 5 teams, including Alter Ego, Courage and ANIMALS. The people who work most often on Good Peels projects include Danica Bansie, pippa leavy and Erica Parks.
Inside the Good Peels network
The people, teams, and projects that make up the Good Peels network
Featured project
Them Apples
Challenging the idea that apple-flavoured drinks belong exclusively to fall, Good Peels’ launch campaign introduces its premium spiked apple refresher as an unexpected choice for summer. Created by Courage, the campaign stars Scott William Winters, playfully drawing on his famous association with the phrase “How do you like them apples?” as someone who, nearly three decades later, finally discovers an apple product he actually enjoys. By combining cultural nostalgia with understated humor and a distinctly New England reference, the campaign turns a familiar flavour into something fresh and surprising, helping Good Peels establish a differentiated identity in the crowded ready-to-drink category.
Teams spotlight
The teams with the most verified roles on Good Peels projects
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People spotlight
The people with the most verified roles on Good Peels projects
