No Name
About No Name
The work made for No Name runs to 1 verified project since 2019 — mostly Brand, Campaign and Design. Most of it comes from 3 teams, including Soft Citizen, BoomBox Sound and john st.. The people who work most often on No Name projects include Melanie Hider and cher campbell.
Inside the No Name network
The people, teams, and projects that make up the No Name network
Featured project
No Name Commercial
No Name, Loblaw’s quirky grocery brand, went back to basics with a hilariously simple campaign by john st. and Soft Citizen’s Terri Timely. Anchored by bite-sized ads in OOH, broadcast, digital, and subway takeovers, the campaign uses a yellow room and black Helvetica signage to playfully announce its products—like “floor,” “glass,” and “30-second commercial.” With viral hits such as “Viral Cat Video” surpassing 1.2M YouTube views, the work amplifies No Name’s iconic bichromatic branding and promotes its Simple Check logo and health attributes, bringing humor and clarity to grocery marketing.
Teams spotlight
The teams with the most verified roles on No Name projects
Team
Team
Team
People spotlight
The people with the most verified roles on No Name projects
