Scotiabank
About Scotiabank
The work made for Scotiabank runs to 12 verified projects since 2019 — mostly Campaign, Brand and Advertising. Most of it comes from 17 teams, including Rethink, Alter Ego and PHD Media.
Trending projects
Scotiabank projects with the most verified people and teams
Inside the Scotiabank network
The people, teams, and projects that make up the Scotiabank network
Featured project
You’re Richer Than You Think
The campaign relaunched a well-known message to address public perceptions of wealth during a tough economic period, aiming to redefine what it means to feel “rich” by focusing on hope and optimism. Its central film follows a chain of people who briefly glimpse each other’s lives, initially assuming others have more, until it becomes clear that even those with extraordinary lifestyles long for simple moments of warmth and connection. Early results show strong interest, positive reception, and growing media attention.
Teams spotlight
The teams with the most verified roles on Scotiabank projects
Team
Team
Team
Team
Team
Team
Team
Team
People spotlight
The people with the most verified roles on Scotiabank projects