Serasa
About Serasa
The work made for Serasa runs to 2 verified projects since 2026 — mostly Strategy, Campaign and Brand. Most of it comes from 3 teams, including OLIVER Agency, Voodoo House and Landscape. The people who work most often on Serasa projects include Vinicius Bertollini.
Inside the Serasa network
The people, teams, and projects that make up the Serasa network
Featured project
Everybody Loves Coupons
Turning the familiar appeal of discount coupons into a tool for financial recovery, Serasa’s campaign stars Tichina Arnold in a playful story connecting everyday spending with debt negotiation. Created with Oliver Latin America through Pinkers, the film follows Arnold as she arrives in Brazil and enthusiastically embraces the country’s experiences and products, only to discover that her mounting purchases have left her with mounting bills. Drawing humorously on the strong personality and complicated relationship with money audiences associate with her _Everybody Hates Chris_character, the story introduces Serasa mascot Boletinho with an unexpected solution: a coupon offering a discount on debt negotiation. By borrowing the familiar language of retail promotions, the campaign makes tackling debt feel more accessible while positioning Serasa as an ally in helping people improve their financial health.
Teams spotlight
The teams with the most verified roles on Serasa projects
Team
Team
Team
People spotlight
The people with the most verified roles on Serasa projects