Smirnoff
About Smirnoff
The work made for Smirnoff runs to 16 verified projects since 2020 — mostly Campaign, Video and Brand. Most of it comes from 6 teams, including McCann, 72andSunny and Cosmo Street. The people who work most often on Smirnoff projects include Matt Leeuwen and Caitlin Donaldson.
Trending projects
Smirnoff projects with the most verified people and teams
Inside the Smirnoff network
The people, teams, and projects that make up the Smirnoff network
Featured project
Atomic
Smirnoff, launched a global campaign called "Atomic" to celebrate the power of connection and the magic that arises when diverse people come together. The Mill collaborated with Smirnoff to bring this concept to life through a playful commercial using the metaphor "life is like a cocktail." The ad featured a diverse group of people transforming into bubbles that mixed and then re-formed, symbolizing the beauty of connection. Creating this visually stunning effect required meticulous planning and execution. The Mill's team ensured precise timing and alignment between the live-action performances and the CGI elements. They also addressed the challenge of seamlessly transitioning each performer's unique costume into a fabric ball.
Teams spotlight
The teams with the most verified roles on Smirnoff projects
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People spotlight
The people with the most verified roles on Smirnoff projects
