South Australia Police
About South Australia Police
The work made for South Australia Police runs to 2 verified projects since 2025 — mostly Campaign and Design. Most of it comes from 5 teams, including Wavemaker, Showpony and Passel Media. The people who work most often on South Australia Police projects include Stephen Packer, David Ockenden and Neasan McGuinness.
Trending projects
South Australia Police projects with the most verified people and teams
Inside the South Australia Police network
The people, teams, and projects that make up the South Australia Police network
Featured project
Sucks to be You
South Australia Police, in collaboration with Showpony, has launched “Sucks to be You”, a road safety campaign targeting young male drivers who are overrepresented in serious accidents but resistant to traditional scare tactics. Directed by David Ockenden, the campaign uses absurd humour by depicting men who lose their licences as literal “man-babies,” forced to rely on others for transport, highlighting the social consequences of dangerous driving. Shot in a raw, user-generated style to engage a media-savvy audience, the campaign spans TikTok, YouTube, radio, and static executions, with platform-specific content including rewritten lullabies and comedic visuals. The message is clear: act like a child behind the wheel, and you’ll end up being treated like one.
Teams spotlight
The teams with the most verified roles on South Australia Police projects
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People spotlight
The people with the most verified roles on South Australia Police projects
