The Gym Group
About The Gym Group
The work made for The Gym Group runs to 4 verified projects since 2023 — mostly Campaign, Advertising and Strategy. Most of it comes from 6 teams, including Creative Outpost, T&P and Wake The Town. The people who work most often on The Gym Group projects include Mitch Baitey, Ralph Pedersen and Dominic O'Riordan.
Trending projects
The Gym Group projects with the most verified people and teams
Inside the The Gym Group network
The people, teams, and projects that make up the The Gym Group network
Featured project
For Every Group
The Gym Group has launched a new campaign aimed at Gen Z, positioning its gyms as a welcoming community for every type of fitness enthusiast. Inspired by modern subcultures and the sense of belonging they create, the campaign plays on the brand’s name to show that no matter your workout style or lifestyle, there’s a place for you at The Gym Group. Highlighting high-spec equipment, free classes, 24/7 access and no-contract memberships, the work challenges the perception that low cost means low quality. Using light-hearted, relatable scenarios, the campaign reinforces the brand’s mission to break down barriers to fitness and appeal to a new generation of engaged, value-conscious gym-goers.
Teams spotlight
The teams with the most verified roles on The Gym Group projects
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People spotlight
The people with the most verified roles on The Gym Group projects
