TRUFF
About TRUFF
The work made for TRUFF runs to 1 verified project since 2025 — mostly Brand, Launch and Product. Most of it comes from 1 team, including Raindrop. The people who work most often on TRUFF projects include Madison Dyer.
Inside the TRUFF network
The people, teams, and projects that make up the TRUFF network
Featured project
Humpty Dumpty’s Announcement
As part of a flavorful collaboration, premium hot sauce brand TRUFF joined forces with Starbucks to spice up the Spring menu launch on March 7, 2025. The partnership introduced TRUFF Hot Sauce packets in two distinct flavors—Original and Jalapeño Lime—offered free with a qualifying purchase of select breakfast or lunch items at participating U.S. locations through April 1. With an ambitious goal of becoming “The Official Hot Sauce of Eggs,” TRUFF enlisted brandfluence agency Raindrop to craft and execute a standout campaign. Raindrop responded with the cleverly themed “Humpty Dumpty’s Announcement,” a multi-platform initiative rolled out via social media, programmatic display, and connected TV. The campaign humorously spotlighted TRUFF’s place in the breakfast world, aligning the brand with egg-based meals while delivering memorable, engaging content to a wide audience.
Teams spotlight
The teams with the most verified roles on TRUFF projects
Team
People spotlight
The people with the most verified roles on TRUFF projects
