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Revamping intel.com
Deloitte Digital designed an award-winning site for Intel to provide its customers—and more than 15 million unique visitors—with a more personalized experience by delivering the most relevant content, where and when they want it. Intel Corporation is widely identified as one of the world’s most respected and recognized brands. A leader in computing innovation, Intel builds the technologies that serve as the foundation for the world’s computing devices. The more than 15-million unique monthly visitors to Intel.com are looking for information on why “Intel inside” matters to them. In this strategic digital transformation, Intel launched a program that focused on developing innovative digital strategies, extraordinary creative, and engaging experiences to inspire purchase. As Intel’s strategic advisor, Deloitte developed a strategy, selected a quality web content management system, and developed and globally deployed the new website in multiple languages. Intel.com is a full re-architecture of the platform and publishing system. The award-winning and revamped site provides customers with a more personalized experience by delivering the most relevant content—where and when they want it. Credits Agency: Deloitte Digital Jessica Daughetee, Director of Digital Marketing, Intel
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