Horse
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Drumbeat
Our latest integrated campaign for Lloyds Bank, once again featuring the brand's iconic black horse, reaffirms Lloyd's enduring strength and stability, and continued commitment to be by the side of customers across Britain. At the heart of the campaign is a striking 60” TV advert that shows the iconic horses running through familiar locations, moving with majesty and power while everyday life unfolds. The impact of the herd of horses is balanced with a final moment of intimacy between one horse and a young woman. The campaign will run across TV, cinema, OOH, social and digital media.
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