Promised Land Dairy
About Promised Land Dairy
The work made for Promised Land Dairy runs to 3 verified projects since 2024 — mostly Campaign, Video and Launch. Most of it comes from 5 teams, including Bakery, Easy Mondays and KEN Media. The people who work most often on Promised Land Dairy projects include Hailey Kirkpatrick and Sunshine LeMontree.
Trending projects
Promised Land Dairy projects with the most verified people and teams
Inside the Promised Land Dairy network
The people, teams, and projects that make up the Promised Land Dairy network
Featured project
Fancy
Promised Land® Dairy, known for satisfying the cravings of true milk enthusiasts, steps into the spotlight with a bold campaign designed to shift perceptions of flavored milk. Moving away from the typical family-focused, health-driven messaging of the category, this new brand platform, developed in partnership with creative agency Bakery, repositions milk as an indulgent and elegant treat—perfect for adults who appreciate a little luxury in everyday life. The campaign centers on three playful 15-second films, each humorously contrasting the idea of sophistication with the reality of life’s ordinary moments. In “Spa Day,” a woman enjoys a glass of milk in what appears to be a serene sauna, only for viewers to realize she’s actually standing in her cluttered kitchen. “Country Club” features a man savoring chocolate milk like fine whiskey while playing golf in his imperfect backyard. In “5 Star Resort,” a woman lounges with a goblet of milk in a blowup pool, playfully mimicking a luxury getaway. This campaign, which is now live in major national markets, marks Promised Land® Dairy’s first significant step toward building cultural relevance and emotional connection with adult consumers. It also builds on the brand’s momentum following its quirky collaboration with PEEPS® for Sweet Marshmallow Milk, further establishing Promised Land® as a leader in flavor and personality.
Teams spotlight
The teams with the most verified roles on Promised Land Dairy projects
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People spotlight
The people with the most verified roles on Promised Land Dairy projects