Responsible Gambling Council
About Responsible Gambling Council
The work made for Responsible Gambling Council runs to 1 verified project since 2024 — mostly Strategy, Campaign and Awareness. Most of it comes from 4 teams, including Alter Ego, Zulu Alpha Kilo and TA2 Sound + Music. The people who work most often on Responsible Gambling Council projects include Joan Bell and Leonardo Silva.
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Responsible Gambling Council projects with the most verified people and teams
Inside the Responsible Gambling Council network
The people, teams, and projects that make up the Responsible Gambling Council network
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Random is Always in Play
In the two years since online gambling was legalized in Ontario, the 24/7 accessibility of betting platforms has seamlessly integrated sports betting and online gambling into daily life, especially among young adults. However, this constant access increases the risk of gambling harms, which often go unnoticed by an audience that dismisses safety messages and doesn’t see themselves as “gamblers.” To address this, the Responsible Gambling Council launched The Randoms, a campaign featuring characters that personify the unpredictability inherent in gambling. These characters create chaos—whether it’s a star player tripping, an athlete hindered by an injury, or a slot machine narrowly missing a win—serving as a vivid reminder that randomness is always at play and gambling outcomes are never guaranteed.
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The teams with the most verified roles on Responsible Gambling Council projects
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People spotlight
The people with the most verified roles on Responsible Gambling Council projects
