Sleep Country
About Sleep Country
The work made for Sleep Country runs to 6 verified projects since 2024 — mostly Brand, Campaign and Advertising. Most of it comes from 3 teams, including Publicis, Grayson Music and Gorditos.
Trending projects
Sleep Country projects with the most verified people and teams
Inside the Sleep Country network
The people, teams, and projects that make up the Sleep Country network
Featured project
Sleep Daddy
Sleep Country, Canada’s leading specialty sleep retailer, has launched a new campaign featuring Emmy Award winner Eugene Levy as “Sleep Daddy,” a charming and trustworthy figure who encourages Canadians to take their relationship with sleep seriously. This campaign, developed by Publicis Canada, is the first of many appearances by Sleep Daddy throughout the year, aimed at helping Canadians improve their sleep habits. For over 30 years, Sleep Country has educated people about the power of sleep, but many still struggle to balance busy lives with getting restful, restorative sleep. The campaign uniquely frames sleep as a relationship deserving respect, with Levy’s warm and relatable presence guiding Canadians to prioritize better sleep. The initiative is supported by a national survey that reveals most Canadians wish for better-quality rest, and the campaign will roll out across multiple media channels including TV, radio, digital, social, and in-store
Teams spotlight
The teams with the most verified roles on Sleep Country projects
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