Swatch
About Swatch
The work made for Swatch runs to 6 verified projects since 2023 — mostly Campaign, Brand and Design. Most of it comes from 12 teams, including Electric Theatre Collective, Solent and Friend. The people who work most often on Swatch projects include Elena Doroshenko.
Trending projects
Swatch projects with the most verified people and teams
Inside the Swatch network
The people, teams, and projects that make up the Swatch network
Featured project
Scubaqua
Swatch has partnered with MOX to launch the SCUBAQUA collection through a visually daring campaign that fuses underwater aesthetics with digital innovation. Drawing inspiration from jellyfish and the watches' distinct transparency, the campaign plunges viewers into an imaginative underwater universe where fantasy and reality converge. It channels Swatch’s signature boldness and whimsical tone while highlighting the collection’s functional design. The concept combines lifestyle elements with high-end CGI, crafted by Dada Projects, to create a surreal yet approachable narrative that aligns with Swatch’s creative identity. Filming took place in Europe’s largest aquarium, a 10,000-square-meter tank in Bulgaria, providing a unique setting for the hybrid production. With a tight two-day window, the production team worked at high intensity to capture both motion and stills, with wardrobe, makeup, and hair departments operating in rapid sync to accommodate the fast pace. The resulting campaign blends tactile and digital artistry, showcasing the collection in a way that is both innovative and authentically Swatch.
Teams spotlight
The teams with the most verified roles on Swatch projects
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People spotlight
The people with the most verified roles on Swatch projects
