Cutwater Spirits
About Cutwater Spirits
The work made for Cutwater Spirits runs to 4 verified projects since 2022 — mostly Campaign, Videography and Video. Most of it comes from 4 teams, including AKQA, 1stAveMachine and Moonlighting. The people who work most often on Cutwater Spirits projects include Shayne Brookstein, Deon and OG.
Trending projects
Cutwater Spirits projects with the most verified people and teams
Inside the Cutwater Spirits network
The people, teams, and projects that make up the Cutwater Spirits network
Featured project
Open the Bar
Cutwater Spirits launched Open the Bar in 2023, a campaign designed to demonstrate how premium, spirits-based cocktails can be enjoyed anywhere—simply by opening a can. Positioned as both a brand refresh and an educational push, the campaign elevated packaging design, rolled out fresh advertising, and emphasized the accessibility and quality of the ready-to-drink (RTD) category. The initiative focused on key social and leisure moments—like après ski gatherings, days at the beach, or hosting at home—where mixing cocktails on the spot might be inconvenient. By showing how Cutwater makes these moments effortless, the campaign reinforced the brand’s role as an enabler of spontaneous, high-quality cocktail experiences. Through integrated storytelling, Open the Bar reframed RTDs from a compromise to a premium option, bridging convenience with craft and ensuring that consumers could enjoy expertly mixed drinks wherever the occasion arises.
Teams spotlight
The teams with the most verified roles on Cutwater Spirits projects
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People spotlight
The people with the most verified roles on Cutwater Spirits projects
