FDA
About FDA
The work made for FDA runs to 4 verified projects since 2019 — mostly Campaign, Strategy and FCB. Most of it comes from 4 teams, including FCB, Cartel and Reset.
Trending projects
FDA projects with the most verified people and teams
Inside the FDA network
The people, teams, and projects that make up the FDA network
Featured project
Said Every Smoker Ever
The FDA’s “Said Every Smoker Ever” spot, part of the “The Real Cost” campaign launched in January 2023, is an anti-smoking advertisement that exposes how nicotine withdrawal can worsen anxiety and mental health issues, trapping many teens and adults in a cycle of dependence. Featuring regretful older smokers who recall once believing they could quit easily, the ad is designed to shatter the illusion that smoking can remain casual or controlled, highlighting instead the inevitability of addiction’s grip and the regret that follows.
Teams spotlight
The teams with the most verified roles on FDA projects
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