hyland
About hyland
The work made for hyland runs to 4 verified projects since 2022 — mostly Advertising, Technology and Brand. Most of it comes from 2 teams, including Weber Shandwick and Jack Morton. The people who work most often on hyland projects include Uros Perisic, Isamar Perez and Jeremy Sherard.
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Inside the hyland network
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Featured project
The Flight of the Valtteri
Hyland is empowering its customers to unlock critical insights from their data, recently translating Formula 1 driver Valtteri Bottas's biometric information into an innovative racing experience. At Thunderhill Raceway in California, Bottas was equipped with sensors that tracked his heart rate, brain activity, sweat production, and respiration as he raced, sometimes reaching heart rates of 200 beats per minute. Inspired by the adrenaline and tempo of racing, Hyland collaborated with music producers and composers to create "Flight of the Valtteri," a unique song that embodies the data captured during his laps, transforming racing metrics into an auditory experience.
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