Michelob ULTRA
About Michelob ULTRA
The work made for Michelob ULTRA runs to 45 verified projects since 2019 — mostly Campaign, Advertising and Brand. Most of it comes from 50 teams, including Wieden+Kennedy, FCB and Company 3.
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Michelob ULTRA projects with the most verified people and teams
Inside the Michelob ULTRA network
The people, teams, and projects that make up the Michelob ULTRA network
Featured project
Superior Beach
Michelob Ultra is gearing up for an impactful Super Bowl commercial featuring a star-studded lineup of Lionel Messi, Dan Marino, and Jason Sudeikis. The ad unfolds with Messi ordering a Michelob Ultra at a bar, transitioning to a beach soccer game where Sudeikis makes a humorous appearance. The narrative escalates with Marino joining the scene on a yacht, contributing to Messi's goal. The ad aims to leverage the increasing interest in soccer in the U.S., capitalizing on Messi's popularity. Michelob Ultra's association with global soccer icons aligns with its commitment to embedding itself in the growing soccer community in the U.S.
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The teams with the most verified roles on Michelob ULTRA projects
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People spotlight
The people with the most verified roles on Michelob ULTRA projects