Peloton
About Peloton
The work made for Peloton runs to 14 verified projects since 2012 — mostly Advertising, Campaign and Video. Most of it comes from 6 teams, including Special Group, Cosmo Street and Brand New School. The people who work most often on Peloton projects include Tyler Byrnes and Anthony Kim.
Trending projects
Peloton projects with the most verified people and teams
Inside the Peloton network
The people, teams, and projects that make up the Peloton network
Featured project
Cross Training Series powered by Peloton IQ
The project launched a global campaign introducing a new generation of advanced fitness equipment, combining high-end CG with dynamic live-action cinematography to create a seamless visual expression of technology, performance, and design. A custom-built set and adaptive lighting system choreographed illumination around each athlete to mirror the equipment’s precision, while macro details and sweeping aerial-style shots highlighted both intricate design and kinetic energy. The team developed a unified visual language that captures rhythm, power, and movement, extending into bold still imagery for a large-scale international out-of-home rollout. The result is a hybrid campaign that demonstrates how CG and live action can interlace to celebrate innovation and the evolving future of fitness.
Teams spotlight
The teams with the most verified roles on Peloton projects
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People spotlight
The people with the most verified roles on Peloton projects
